GRAN MONUMENTO
Tribute to the arts
Makro, the on-trade wholesale distribution company, is launching a family of single-varietal wines under the Gran Monumento brand. Artistic disciplines and creative professions such as literature, fashion or gastronomy inspire the visual identity of this collection.
The Monumento family is made up of 7 varieties. Each of the label is an indispensable part to build Gran Monument and complete the brand with a funny game. To clearly differentiate each variety, a colour has been selected for each label and an illustration has been designed for each reference, which is integrated into the graphics to form the word Gran Monumento.
Client
Makro
Sector
Beverages
Awards
Selection Latampack 2020
Pentaward 2019, Silver
MAKRO
Tribute to the arts
Makro, the on-trade wholesale distribution company, is launching a family of single-varietal wines under the Gran Monumento brand. Artistic disciplines and creative professions such as literature, fashion or gastronomy inspire the visual identity of this collection.
The Monumento family is made up of 7 varieties. Each of the label is an indispensable part to build Gran Monument and complete the brand with a funny game. To clearly differentiate each variety, a colour has been selected for each label and an illustration has been designed for each reference, which is integrated into the graphics to form the word Gran Monumento.
Client
Makro
Sector
Beverages
Awards
Selection Latampack 2020
Pentaward 2019, Silver
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