VASCOLAC YOGUR
Fruit and dairy
kaleidoscope
The rebranding of the Vascolac also required the renewal of the packaging of its entire portfolio. And for its range of fruit yogurts, we emphasized the naturalness of its ingredients, creating an optical kaleidoscope effect.
Client
Vascolac
Date
2001
Sector
Dairy
VASCOLAC YOGUR
Fruit and dairy
kaleidoscope
The rebranding of the Vascolac also required the renewal of the packaging of its entire portfolio. And for its range of fruit yogurts, we emphasized the naturalness of its ingredients, creating an optical kaleidoscope effect.
Through this kaleidoscope print, with which we covered the entire surface of the packaging, we played with the different sides of the pack to increase the stain effect and accumulation on the shelves. Thanks to which we managed to make this family of yogurts stand out on the shelf.
Client
Vascolac
Date
2001
Sector
Dairy
