LANZAL
Love sea
Lanzal is love sea. A concept that pays tribute to fishing, the product and respect for sustainability. The history of the brand serves as inspiration for the development of the branding and packaging design. The graphic brand, simple and straight, is a declaration of love to the sea that made soft its forms in a subtle way with curves that remind us of the waves.
The packaging is focused on the naturalness and quality of the product. The product is presented without artifice, as if it were freshly caught on a shape reminiscent of a porthole. From a common structure with a blue stone background, a system is developed that allows the consumer to differentiate between the different varieties in a simple way. Lanzal is a Galician company that fishes, processes and markets frozen seafood and fish. Its aim is to present itself in the retail channel with a modern brand capable of connecting with today’s consumers and transmitting quality and expertise. The Amor a mar tagline sums up its philosophy.
Client
Lanzal
Sector
Beverages
Awards
Pentawards 2021, Silver
LANZAL
Love sea
Lanzal is love sea. A concept that pays tribute to fishing, the product and respect for sustainability. The history of the brand serves as inspiration for the development of the branding and packaging design. The graphic brand, simple and straight, is a declaration of love to the sea that made soft its forms in a subtle way with curves that remind us of the waves.
The packaging is focused on the naturalness and quality of the product. The product is presented without artifice, as if it were freshly caught on a shape reminiscent of a porthole. From a common structure with a blue stone background, a system is developed that allows the consumer to differentiate between the different varieties in a simple way. Lanzal is a Galician company that fishes, processes and markets frozen seafood and fish. Its aim is to present itself in the retail channel with a modern brand capable of connecting with today’s consumers and transmitting quality and expertise. The Amor a mar tagline sums up its philosophy.
Client
Lanzal
Sector
Food
Awards
Pentawards 2021, Silver
| Get in touch! |
Amor a mar.
A nosa historia comeza no mar. Somos testemuñas dun xeito de faceras cousas que nos fai diferentes. Pescamos e preparamos só osmellores produtos. Amamos o quesomos e o que facemos.